![Lady planting a plant](https://cdn.prod.website-files.com/6258989c277788d24173190e/626734d91a97b1d42ad199e4_pexels-valeria-ushakova-3094208%201.webp)
![Lady planting plant on a table](https://cdn.prod.website-files.com/6258989c277788d24173190e/626734d93edecdaaffa6077a_pexels-valeria-ushakova-3094207%201.webp)
![Monstera plant photo](https://cdn.prod.website-files.com/6258989c277788d24173190e/626734d9611b2b0fb10eebf5_pexels-photo-5858235%201.webp)
Grown Market
Creating a unique identity and marketplace.
Branding
Creative Direction
UX Design
Web Design
Grown Market is an online indoor plant marketplace that connects plant enthusiasts. We built the brand and online experience from the ground up. Special attention was paid to aligning the brand and persona.
Plant imagery is for purpose only
Branding
![Grown Market Option 1 logo](https://cdn.prod.website-files.com/6258989c277788d24173190e/626736a10925b0d7f5ba6494_tile.webp)
![Grown Market Logo option 2](https://cdn.prod.website-files.com/6258989c277788d24173190e/626736a1010253e47c56695f_tile%20(1).webp)
![Grown Market logo final](https://cdn.prod.website-files.com/6258989c277788d24173190e/6267373b2f6a8818554d70c9_gm.webp)
![Grown Market tote bag](https://cdn.prod.website-files.com/6258989c277788d24173190e/626736e5f8124f56b889d1b6_GrownMarket_ToteBag_mockup_2022_pink%201.webp)
![Grown Market packaging design](https://cdn.prod.website-files.com/6258989c277788d24173190e/626736e50925b05cb0ba64e5_GrownMarket_Packaging_Mockup%202.webp)
Website
![Grown market homepage](https://cdn.prod.website-files.com/6258989c277788d24173190e/626736e6aed37c495b4b2833_gm-1%201.webp)
We created a soft and dynamic design system that was grounded in natural tones and playful illustrations. The entire marketplace was designed to be a seamless experience between buyers and sellers across every digital touchpoint.
![Grown Market mobile menu](https://cdn.prod.website-files.com/6258989c277788d24173190e/628c1d42e80b8e9199bfdd9f_Home%20-%20Menu%20open%202.webp)
![Grown Market mobile listing page](https://cdn.prod.website-files.com/6258989c277788d24173190e/628c1d422a8d341fd940e95e_mobile-3%202.webp)
![Grown market mobile seller page](https://cdn.prod.website-files.com/6258989c277788d24173190e/628c1d43d11e3a234f5272ac_mobile-2%203.webp)
![Grown Market seller page desktop](https://cdn.prod.website-files.com/6258989c277788d24173190e/626736e5e4304942879e2f61_gm-2%201.webp)
![Grown market auctions page desktop](https://cdn.prod.website-files.com/6258989c277788d24173190e/62673a102f674c77c44ff97c_Auctions%201%20(1).webp)